📦 AMZN - Amazon.com Inc.

Consumer Cyclical | Excellent Financial Health

Current Price
$272.68
Last Updated: May 10, 2026, 08:20 AM EST

📈 Price Chart & Technical Levels Bullish Bearish Entry Stop Target

🟢🟢
STRONG_BUY
Overall Score: 75.2/100
4/4 paths bullish, 0/4 bearish, 0/4 neutral.
Balanced signals across all paths.

📊 Technical

Weight: 35%
87/100
🟢🟢 STRONG_BUY

🧠 Fundamental

Weight: 35%
70/100
BUY

📰 News

Weight: 20%
69.7/100
BUY

📈 Sentiment

Weight: 10%
63/100
BUY

Signal & Plan

🟢🟢 STRONG_BUY

Action: BUY

Entry Zone: $271.32 - $274.04
Stop Loss: $261.77
Targets: $289.05 | $294.5 | $305.41
Risk/Reward: 1:1.5

Key Signals Triggered

  • ▸ 🔥 ADX: 42.8 (Strong trend)
  • ▸ Stochastic: OVERBOUGHT
  • ▸ OBV: BULLISH
  • ▸ Confluence BUY_ZONE (strength:10) at $267.1

Signal & Plan

🟢🟢 STRONG_BUY

Entry Target Zone:

$271.32 - $274.04

Target Discount: Near current price

Fundamental Drivers

  • ▸ Financial Health: Excellent
  • ▸ ROIC: 16.79%
  • ▸ DCF Fair Value: $21.76
  • ▸ Altman Z-Score: 6.04
  • ▸ Institutional: Net institutional accumulation (Buying).
  • ▸ Quant Score: 70/100. BUY - Driven by massive valuation premium but strong balance sheet.
📊

Technical Analysis

🟢🟢 STRONG_BUY

Confidence: VERY_HIGH

RSI
75.13
MACD
BULLISH
ADX
42.81
Stochastic
80.04

Key Insights

  • 🔥 Strong Trend (ADX: 42.8)
  • ⛔ Stochastic Overbought (80.0)
  • ✅ OBV confirms uptrend
  • 📊 At Fibonacci 23.6% (0.22% away)
  • MACD bullish
  • 📈 Strong Bullish
  • ✅ Composite: STRONG_BUY
  • RSI Overbought (75)
  • ℹ️ Signal downgraded: BUY → MODERATE BUY (RR 1.44 < 1.8)
Support
$240
Current
$272.68
Resistance
$280
Entry Zone (Optimal: $272.68)
$271.32 - $274.04
Stop Loss
$261.77
🧠

Quantitative Model (Fundamentals)

BUY
Quant Score: 70/100

Quant Score: 70/100. BUY - Driven by massive valuation premium but strong balance sheet.

Smart Quant Metrics

DCF Fair Value
$21.76
Altman Z-Score
6.04
ROIC
16.79%
Revenue CAGR
11.73%

AI NLP Insights

💎 Valuation

Even with an aggressive 15% growth assumption, the stock trades at a massive 1153% premium to its DCF Fair Value of $21.76. ⚠️ Note: The current $272.68 price requires flawless future execution to justify.

🚀 Growth

Over the last 3 years, Revenue grew at a CAGR of 11.73%, while Net Income changed by null% annually.

💰 Profitability

Return on Invested Capital (ROIC) stands at 16.79%. ✅ Excellent capital allocation.

🛡️ Risk & Solvency

The balance sheet indicates a Safe (Strong) 🟢 with an Altman Z-Score of 6.04. Debt levels and liquidity are well-managed.

Risk Factors

  • ⚠️ MODERATE signal — Higher risk, for experienced traders only
  • ⚠️ RSI overbought (75.1) — pullback risk for BUY
  • ⚠️ Stochastic in overbought zone (OVERBOUGHT)
  • No target with RR >= 1.5 (best available: 1:0.69)
  • High volatility: ATR=7.4 (2.7% of price)
  • Low RR at TP1: 1:0.69 (min required: 1:1.5)
📰

News Analysis

🟢
Overall Sentiment
Moderately Positive
Score
6.7/10
Total Articles
5

Executive Summary: Analyzed 5 relevant financial articles from the past 48 hours. Overall sentiment is Moderately Positive (6.7/10). News importance is Medium with moderately relevant coverage. 📈 Potential +1% to +3% upside.

Top Headlines

Is Amazon.com, Inc. (AMZN) One of the Best Strong Buy Stocks to Invest in According to Billionaires? - Yahoo Finance
🟢
📅 May 7 📰 Yahoo Finance 💭 Positive
Is Amazon.com, Inc. (AMZN) One of the Best Strong Buy Stocks to Invest in According to Billionaires? Yahoo Finance
Amazon.com (AMZN) Price Target Raised by $50 Following Strong Q1 Report - Yahoo Finance
🟢
📅 May 6 📰 Yahoo Finance 💭 Positive
Amazon.com (AMZN) Price Target Raised by $50 Following Strong Q1 Report Yahoo Finance
Jim Cramer Says “Amazon and Alphabet Have Ensured Years and Years of Colossal Profits” - Yahoo Finance
🔴
📅 Yesterday 📰 Yahoo Finance 💭 Negative
Jim Cramer Says “Amazon and Alphabet Have Ensured Years and Years of Colossal Profits” Yahoo Finance
📈

Market Sentiment

Institutional Activity

0.86%

Net institutional accumulation (Buying).

Short Interest

0.95%

Low bearish bets.

Insider Activity

0

No executive trades

⚠️ INVESTMENT DISCLAIMER: This analysis is for educational and informational purposes only. NOT financial advice. We are not licensed financial advisors. You are solely responsible for your investment decisions. Always consult a licensed financial advisor before investing. Past performance does not guarantee future results. Stock investing involves risk of loss.

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